Trade Ledger, a pioneering LendTech startup specialising in working capital and liquidity lending, came to Cli+Co with a clear goal: enhance their online presence with a dynamic, CMS-powered website. Despite the constraints of a tight budget and limited time (challenges we love at Cli+Co) we were up for the task. Collaborating closely with Trade Ledger's marketing team, we crafted a content-rich and cost-effective website within an impressively short timeframe. A crucial aspect of the project was ensuring that Trade Ledger's in-house marketing crew could easily edit the site post-launch, without any coding or design skills. Throughout the project, we carefully allocated resources to prioritise budget optimisation, ensuring that every element of the website contributed to its overall effectiveness. Not a penny or second was wasted. That's the kind of value we love to deliver. Furthermore, we extended our collaboration with Trade Ledger into their marketing campaigns. This involved the development of custom landing pages, informative white papers, and captivating social media content and templates.