Gravita, a full-service tech-enabled accounting partner for thousands of SMEs across the UK, recently underwent a major transformation with a new name and a revitalised brand identity. That's where Cli&Co came in - we worked with Gravita to create a fresh and dynamic visual identity, complete with a new logo, brand guidelines, marketing templates, and website. We utilised a vibrant colour palette and dynamic graphics to showcase Gravita's passion for reinventing the world of accounting. The end result? A bold and exciting new identity that elevates the Gravita brand and reflects their innovative spirit.